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Balancing the “What” and the “How” in Nonprofit Performance Management
As the year winds down, many nonprofit leaders are reflecting on how to evaluate and motivate their teams. We’re used to tracking program outcomes—but when it comes to staff, we often measure only what they accomplish, not how they achieve it. The most effective performance metrics balance both: outcomes and behaviors like collaboration, trust-building, and equity. That’s how we build a culture where people and missions thrive.